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Medical B2B Interview with Steve Fox (CPed)

Rely on the Experts: Beck’s Shoes partners with Community Podiatrists, Staffs a Certified Pedorthist, and Educates their Staff!
Washington Medical Footwear

Maintaining foot health is crucial for overall well-being, and it becomes even more important for individuals with specific conditions such as diabetes, post-operation recovery, or foot problems like plantar fasciitis and bunions. In an interview with Steve Fox, a certified pedorthist (CPed) at Beck’s Shoes, we gained valuable insights into the importance of foot health and the products that can help.

Steve Fox has over forty years of experience in the shoe industry and has been working at Beck’s Shoes for the past four years. Before joining Beck’s Shoes, he owned his own men’s and women’s shoe store for thirty-three years in Modesto, CA. His extensive experience and connection with the medical community have enabled him to become a trusted source for foot health advice and products.

As a CPed, Steve Fox plays a vital role in the team by providing his knowledge and expertise in foot health. He empowers his team members at Beck’s Shoes with information that makes them shoe fitting experts as well. This enables them to recommend doctor-recommended shoes and foot care products to customers, often providing them with the relief they seek even without visiting a doctor.

Having a certified CPed on staff allows Beck’s to cater to customers with variable foot care needs. Beck’s is proud to have earned the trust of its clientele and aims to continue providing top notch care.

For Our Customers with Diabetes

One condition that requires special attention to foot health is diabetes. Approximately 25% of the twenty million Americans with diabetes develop foot problems related to the disease. Poor circulation and neuropathy are common issues faced by diabetics. Neuropathy can cause insensitivity or a loss of ability to feel pain, heat, and cold, which can lead to unnoticed injuries that can worsen if left untreated. Poor circulation, on the other hand, impairs the healing process and can result in ulcers and infections. To prevent foot-related injuries, diabetics are advised to check their feet daily, wear non-binding, therapeutic socks, and opt for diabetic footwear that provides protective benefits such as a high, wide toe box, removable insoles for fitting flexibility, rocker soles, and firm heel counters for support and stability. Beck’s offers many options for their diabetic customers such as non-binding, therapeutic socks like Feetures, Wigwam or Incrediwear, as well as supportive non binding footwear with a wide toe box such as Orthofeet.

For Our Customers Post Operation

Post-operation foot health is also crucial to maintain or regain mobility. Foot orthotics, such as orthotic inserts, can support, relieve, and improve foot function. These orthotics can be customized to address specific conditions, and Beck’s Shoes offers a wide selection that caters to various arch types and foot needs, including brands like Superfeet and Aetrex. Additionally, options like Brooks, New Balance and Hoka offer supportive athletic shoes that offer cushioning, stability and removable insoles for customization.

For our Customers with an Active Lifestyle

For individuals with active lifestyles, maintaining foot health is essential. Regularly measuring and scanning your feet can help identify any changes in size and arch profile. This information can be used to support your feet with orthotics that match your arch type, distribute weight evenly, and alleviate pressure points. Custom fitting aids are also available at Beck’s Shoes to ensure the perfect fit and feel for each customer.

Why Measure Both Feet Every Time you Shop for Shoes?

Our feet change sizes, and it’s essential to measure both feet every time you shop for shoes. Beck’s Shoes is proud to offer its unique double Brannock! This service is meant to aid all customers, but is particularly important for those facing the effects of age, weight, and other body changes:

  1. The Natural Aging Process:
    As we age, our ligaments and connective tissues can loosen, causing our feet to flatten and widen. This can lead to an increase in foot size. By measuring both feet, you can ensure the right fit for each foot, accommodating any changes in size and shape.

  2. Pregnancy:
    During pregnancy, a hormone called Relaxin is released, which loosens ligaments and tissues in preparation for childbirth. This hormone can also affect the feet, causing them to grow bigger. Measuring both feet is crucial during and after pregnancy to accommodate any changes and provide optimal comfort.

  3. Weight Increase:
    Weight gain can put additional pressure on the ligaments, muscles, and tissues in our feet. This can cause them to flatten and expand, resulting in bigger feet. By measuring both feet, you can choose shoes that properly accommodate any changes due to weight gain.

Measuring both feet is important because no two feet are identical. One foot may be slightly longer or narrower than the other. At Beck’s Shoes, we go a step further by offering 3-D foot scanning on our digital foot scanner. This scan reveals your arch profile, any pressure points, and helps us provide the right support for your feet. Matching your arch type with appropriate orthotics ensures even weight distribution and alleviates any discomfort caused by pressure points.

Additionally, we provide custom fitting services to ensure the perfect fit for your unique feet. Our fitting aids allow us to make adjustments to the shoes, providing a customized fit and enhancing your overall comfort. This “custom fit” service is one of the many ways we exceed customer expectations and prioritize your satisfaction.

Beck’s Shoes is an Active Partner in Thriving Communities!

To support the local community and work closely with medical professionals, Steve Fox has partnered with nearly 1200 medical professionals surrounding their twenty-four stores in five states. This partnership ensures that medical professionals are aware of the top healing and preventative products offered by Beck’s Shoes and the high level of shoe fitting knowledge and service they provide.

In summary, foot health is crucial for overall well-being, and individuals with specific conditions or foot problems require special attention. Working with a certified pedorthist like Steve Fox at Beck’s Shoes can provide valuable expertise and access to doctor-recommended shoes and foot care products. Whether you have diabetes, have undergone foot surgery, or lead an active lifestyle, taking care of your feet will contribute to your overall health and comfort.

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